Marketing Expireds

Marketing Expireds

It would seem that marketing a property that has previously been listed would not be any different than marketing a new listing.  However, expired listings offer several challenges and considerations.

Is it best to go right back on the market or to wait awhile?  The answer depends on a number of factors including the sellers timeline, time of year and how long the property has been on the market.


Can the property be marketed "as is" or do changes need to be made to improve saleability?  As an accredited staging professional, Deborah will assist in determining staging.


Price Adjustments:
Many times the new listing will involve a price adjustment.  How can the change be best communicated to buyers and agents?  In addition, when the "for sale" sign was removed, people may have assumed the property had sold.  New marketing efforts will need to show that the property is both available and at a more attractive price. 


Refresh the Listing:
Whenever a property is on the market a while it can become "shop worn" and be passed over by agents and buyers.  What can be done to make the listing appear new and exciting?


Target Marketing:
What marketing can be done to reach buyers that may not have known the property was for sale?  Are there specific demographic and geographic groups that would be likely buyers for your property?


To get your home SOLD for top dollar, contact
Deborah Arends & Associates at 206-779-4404


We are pleased to announce that Chuck Cady & Associates has merged with Deborah Arends & Associates, both of RE/MAX Northwest.  From here forward, the combined companies will conduct business together under the name of the TRI STAR Team. 

This is an alliance of two highly successful Seattle real estate teams that have consistently guided buyers and sellers through Seattle’s ever changing real estate market for over 30 years.

We will continue to maintain our core values of achieving excellent results for our customers through our knowledge, hard work and creativity.  Chuck, Ann, Deborah and team will provide the same high quality service you expect. 

The Tri Star Team will remain at the same RE/MAX Northwest office located at 300 NE 97th St, Seattle.


Experience is the difference!

Serving Your Washington State Real Estate Needs in the following communities, Seattle, North Seattle, Shoreline, Lake Forest Park, Haller Lake, Northgate, Broadview, Pinehurst, Maple Leaf, Greenwood, Greenlake, Green Lake, Fremont, Tangletown, Sand Point, Northgate, Wedgewood, North Beach, Wallingford, University District, Olympic Hills, Lake City, Blue Ridge, Phinney Ridge, Ballard, Edmonds, Edmonds Bowl, Esperence, Bellevue, Mountlake Terrace, Richmond Beach, Innis Arden, Ravenna, Roosevelt, Bothell, Brier, Lynnwood, Everett, Kenmore, Juanite, Kirkland, Mill Creek, 98133, 98177, 98155, 98103, 98125, 98115, 98107 King County, Snohomish County, and more!

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